• Delivered across the UAE
  • Free delivery over AED 300
  • Cash on delivery or card
  • Discovery & travel sets
  • For those who carry the crown
  • Delivered across the UAE
  • Free delivery over AED 300
  • Cash on delivery or card
  • Discovery & travel sets
  • For those who carry the crown
  • Delivered across the UAE
  • Free delivery over AED 300
  • Cash on delivery or card
  • Discovery & travel sets
  • For those who carry the crown
ALAYNAAS
The Journal

The Journal5 November 2026 · 1 min read

What happens before a fragrance is released?

Testing, adjusting, waiting, and testing again.

Before release there is testing, then adjusting, then more testing.

This entry will be written in the founder’s own words.

ALAYNAASShop the fragrances

Shop the story

Formula 7 - Fresh & Floral fragrance by ALAYNAA'S Parfums, 100mlFormula 7AED 450Ember Noir - Woody & Oriental Amber fragrance by ALAYNAA'S Parfums, 100mlEmber NoirAED 490After Dark - Oriental & Woody fragrance by ALAYNAA'S Parfums, 100mlAfter DarkAED 470

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The Journal4 November 2026

The search for the right materials

Every fragrance is only as good as what it is made from.

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Learning fragrance from the ground up

Starting without all the answers.

Read the article The Journal2 November 2026

When a formula doesn’t work

Mistakes are part of the process, not a detour from it.

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